Campaign Manager - Campaign Manager (Silverlight)
Split ToolThe Split tool is a random sampling tool used on a Campaign track to split a campaign segment into a specified number of proportional or non-proportional sized groups. Splitting allows you to break your audience into smaller segments. Splits are not repeatable, but they provide a quick and easy way of performing dynamic sampling to create campaigns that are more targeted. For example, you can use them to identify the creative type that worked best when targeted to an age group or region. When the track is processed, each group is automatically split into separate nodes of recipients. Each node can have different actions applied to them. Note that the split will be performed every time the track polls the audience. If this is not the desired behavior, move recipients to other tracks once the initial split has been performed. Creating proportional groupsWhen you split the segment into proportional groups, you specify what proportion of the segment will be allocated to each group.
Creating non-proportional groupsWhen you split the segment into non-proportional groups, you specify the exact number of recipients that will be allocated to each group.
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