Catalog Mailer Audience Counts
Click the
Run Counts button to see a count of audience members per filter and cell row.
- Click the
Run Counts button.
In this example the counts show the campaign will be sent to a total of 59,555 recipients.
Campaign counts are calculated as follows:
| Row Type
|
Available
|
Gross
|
Net
|
Total
|
| Total Inclusions
|
The amount of records in the Table derived from the Campaign Key
|
Audience tab inclusion Segments Count
|
|
|
| Total Exclusions
|
Gross figure from Total Inclusions Row
|
Audience tab Exclusions Segments Count
|
|
|
| Total Audience
|
Gross from Total Inclusions Row excluding Gross from Total Exclusions Row
|
|
|
|
| Filter Row
|
Number of Records available to this row (exceptions for Sample From Parent)
|
Filter Query "And" Available
|
Gross after NperX and Sampling applied
|
|
| Cell Row
|
Number of Records available to this row (exceptions for Sample From Parent)
|
Filter Query "And" Available
|
Gross after NperX and Sampling applied
|
Running Total of Net figures for Cell Rows
|
For the filter and cell rows these counts are displayed as follows:
| Row
|
Available
|
Gross
|
Net
|
Total
|
| Row 4, Filter Row
|
Available 253,065: The amount in the total Audience Inclusion minus any exclusions.
|
Gross 66,203: The count in the selection applied to the filter.
|
Net 59,555: The count when a selection has been applied to the filter.
|
|
| Row 5, Cell Row
|
Available 59,555: The count of recipients available in the filter.
|
Gross 59,555: The count of recipients in the selection applied to the cell
|
Net 14, 869: The total count of sample recipients for this cell row. Note that the sampling figure is calculated from the amount of people available in the filter. In this case 25% of 59,555
|
Total 14, 869: A running of recipients who will receive the campaign.
|
| Row 6, Cell Row
|
Available 59,555: The total count of recipients available in the filter minus the net total in row 5.
|
Gross 134: The count of recipients in the selection applied to the filter.
|
Net 14, 869: The total count of sample recipients for this cell row. Note that the sampling figure is calculated from the amount of people available in the filter. In this case 25% of 59,555.
|
Total 29,778: A running count of recipients who will receive the campaign
|
| Row 7, Cell Row
|
Available 29,777: The count of people available when the total (29,778) has been subtracted from the Gross (59,555).
|
Gross 29, 777: The count of people remaining as available
|
Net 29, 777: The count of recipients for this cell row.
|
Total 59,555: A running count of recipients who will receive the campaign.
|
|
|
